When my husband and I found out we were pregnant back in May 2017, naturally, we were excited. We did what all expectant parents do and began researching everything about babies.We would spend weeks researching items: from car seats, wash clothes to baby cribs and more just to make sure we found the safest, high quality items within our budget . We adopted more natural products for ourselves and switched all our household items including our dish soap and laundry detergent. We wanted to give our baby girl a healthy start in life. I even adopted a more plant-based diet with the hopes that she also adopts a plant-based diet as this leads to better health outcomes and is better for the environment.
Naomi, the inspiration behind Naomi & Prints, on day 1 of life <3
Naomi was born on January 31, 2018, and I just knew we were prepared for anything. Boy, was I wrong! A few weeks after her birth, I noticed her skin was extremely dry. Our paediatrician along with other parents we know always said the same things: “Oh, don’t worry about it”, “Skin problems on babies is normal”, and “Just leave it alone, it’ll get better with time.” Weeks went by, and it did not get better. Instead the dryness on her face spread to her body and her skin became increasingly rough and scratchy. It felt like we tried everything. We bought and applied the ointments her paediatrician recommended, we changed her body wash and lotion to completely scent-free organic products and even began using the extra rinse cycle on all our clothes, but nothing seemed to work!
We had just about given up when one evening I saw an ad for a website selling organic childrenswear. I devoured the content of the website and learned a lot about the process of producing organic clothing, including the potential benefits to skin. I was intrigued by how the production of organic clothes was both better for the environment and workers. We’d always bought organic produce and other food items, but I had never thought to adopt organic clothes. After reading the article, we immediately started buying organic clothes for Naomi. Within a week, we noticed that her skin problems started to go away, and she is now free from any skin dryness!! To help the time sensitive parents out there, I’ve summarized why organic cotton clothes are better for your babies, for the environment and for society:
The conventional way of growing cotton employs the use of toxic pesticides, fungicides, and insecticides. These chemicals have been linked to cancer, immune system damage, behavioral problems, food allergies, childhood obesity, hormone disruption, alzheimer’s, and (GASP!) skin problems like eczema, which was the cause of Naomi's skin problems. Due to the high porosity and sensitivity of a baby’s skin, they absorb and react to these harmful toxins more easily than adults. Additionally, these toxic chemicals are hazardous to the health of the cotton farmers, retail workers, your family and pets.
These chemicals are not just bad for people; they’re bad for the earth as well! Cotton, which makes up just 2.5% of the world’s crops, uses 25% of all pesticide sprays. That's more than any other crop on this planet. The conventional way to grow cotton is very water-intensive. This and heavy pesticide use leads to increased water pollution. Additionally, organic cotton produces less carbon because it requires the use of less fuel and energy in its production than conventional cotton. Thus, by growing cotton organically and adhering to the strict textile standards set by the GOTS, we are able to decrease water pollution, eliminate the use of excess fertilizers and pesticides, and combat climate change!
Most non-organic cotton farms are synonymous with sweatshops. There are over 100 million households are directly engaged in cotton production with a projected 20 million of these households living in abject poverty. Many of these are women and children who are being forced to work for next to nothing and often aren’t paid as promised. When shopping with brands supplied by factories that are GOTS-certified (such as the one that supplies Naomi & Prints), you ensure that the workers producing the clothing are treated fairly and are able to earn a livable wage with safe working conditions.
After we switched Naomi’s clothes to organic, we saw an immediate improvement in her skin. I started to share what I had learned about organic clothing with my sisters and friends who have little ones of their own. However, I felt that I could do more. I founded Naomi & Prints in response to the realization that there are only a handful of clothing companies that offer organic clothes to the most vulnerable members of our families: our babies. Most of these companies operate outside of the United States, thus knowledge of the benefits of organic cotton is not widespread in the US. The few companies I encountered that operate within the United States mostly had plain, not-so-attractive prints and very few colorful ones. As a first-time mom with a baby girl, this simply wouldn’t do. I founded Naomi & Prints to create premium organic baby clothes featuring unique, stylish and modern prints.
As a secondary goal, I plan to use this blog and our social media channels to educate and encourage other families to make the change to sustainable and ethical fashion choices. We are committed to using materials that are environmentally friendly, so our clothes are manufactured at a factory that is GOTS-certified, the worldwide leading textile processing standard for organic fibers that sets standards that help the ecosystem and labor conditions. This ensures that we are providing the highest quality and safest materials to our customers, our farmers work in good conditions and are paid a fair living wage (with no use of child labor EVER!), and we are minimizing the damage to the environment. Our dedication to reduce waste and dependence on non-renewable resources is further exhibited by the fact that our packaging is made out of 100% recyclable and reusable materials.
Thank you so much for joining me on this journey. I am so excited to share more with you all! <3
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